Partner With Us
TIRES + TERRAIN is an independent UK-based automotive media outlet dedicated to publishing original editorial content for car enthusiasts worldwide. We occasionally partner with brands whose offerings align with our editorial focus and audience interests.
If your business operates within the automotive space, there may be opportunities to collaborate through clearly disclosed editorial partnerships.
Editorial Integrity First
We prioritise transparency and objectivity. All sponsored content is:
- Reviewed and approved by our editorial team
- Maintained to our journalistic standards
- Clearly marked as “Sponsored”, “Affiliate”, or “Brand Collaboration”
We do not offer guaranteed reviews or promotional services. All content is published at our discretion.
Sponsorship Options
Provide your product or service for review. If selected, our team will evaluate it hands-on and create a dedicated editorial article or integrate it into a relevant feature.
Best suited for: Tool manufacturers, software providers, apparel brands, or automotive accessories.
Commission an editorial article that features your company, event, or product. These pieces are written with our audience in mind and are tagged as sponsored content.
Best suited for: Company features, event coverage, or product deep-dives.
Allow readers to explore your product or service through an affiliate link. You may provide a custom discount code or integrated offer to improve conversions.
Best suited for: eCommerce brands, performance parts, or services with clear value to readers.
Provide a short-term vehicle loan to enable in-depth reviews and content production. These opportunities allow us to experience your product directly and provide honest, informed coverage.
Note: Availability depends on location. Our contributors operate across various regions and may travel if expenses are covered.
Best suited for: Dealerships, manufacturers, or private collectors.
Requirements
To maintain editorial quality and reader trust, all sponsors must:
- Be a registered business or sole proprietor
- Hold the right to promote the product or service
- Provide written permission for any donated products or vehicles
- Approve TIRES + TERRAIN as a brand partner on applicable platforms (e.g. Instagram’s branded content tool)
- Offer products/services that meet a baseline of quality and relevance for our audience